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gurus, please see below http://www.youtube.com/watch?v=XtI29gH0_Kc
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- volkswagen
- publicity
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www.emmanueldaniel.com/standard-chartered-banks-franchise-slayer/ www.forbes.com/sites/chriswright/2014/06/26/is-the-standard-chartered-model-broken/
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[extract] Before anyone makes any jokes about how many clowns can fit into a tiny car, this is no circus act. In fact, it is a publicity stunt organised by Volkswagen
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- germany
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Hi Bros and Sis, So far, MCF has been a friendly, warm&cosy, casual, informative, fun etc etc forum and we all love it for what it is. Many of us feel it is probably one of the more, if not most, desirable forums today. For these good things about MCF, i guess we owe everyone who has contributed towards these achievements a big thank you and a big hug!! As MCF grows, we may face with some issues which we have not faced when MCF was younger:- Eg -- Does MCF really need publicity??.... If it does, what kind of publicity it needs?? Will publicity, assuming its well handled, bring benefits to MCF?? etc etc What do you think??? ...... (do bear in mind that MCF is a free forum, we dun pay a single cent to take part, and this implies that we may discuss and share our views, but the ultimate decision rests in the hands of the Owners, do remember this ) .... however, as we are part of MCF, it may be good to look at the pros and cons concerning publicity as part of the feedback process.... At the end of the day, there may not be right or wrong answers to these questions. Many thanks Notes: Publicity can make or break a group either directly or indirectly depending on how we handle it. It's also a fairly unpredictable art even to professional PR people. The wider the audience, the more unpredictable it can be. Also, publicity may or may not generate the kind of names/impressions we intend to give ourselves in the eyes of the public. Not everyone out there will appreciate what we do or who we are. At the same time there may be people who will give us their support if they know through our publicity efforts exactly what we do and who we are. On the other hand, some may not like what we do or who we are despite the fact that we have not harmed/upset them in anyway. Jealousy or sheer "trouble-making" could be one of the many reasons why others may not like the publicity we make for ourselves.