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Nissan ventures into underground advertising - covers London tube with the Juke
PetrolHead posted a blog entry in MyAutoBlog
The 360-degree advertising wrap that took place for the past two weeks on the underground tube from Nissan's advertising team covered the walls, ceiling and floor of the walkway to the Bakerloo and Victoria lines inside Oxford Circus station. The campaign highlighted Nissan's Connect technology that allows drivers to plot a journey on any device and send it remotely to their car. Featuring the strap-line 'Turn every drive into a ride with Google Send-to-Car technology', the advert gave patrons of the tube the impression that they -
Sales numbers for the Toyota 86 and Subaru BRZ has proven that the car is big hit with the consumers and it is not surprising that other automakers are taking notes about it. It is reported that Nissan is developing its own sports coupe to compete with Toyota and Subaru after been given the green light. This is not the first time Nissan has plans to develop a compact sports model. In 2008, Nissan was working on a 200SX/Silvia successor but the world economy at that time doesn't look too good and the idea was shelved. Now, a good question to ask is; how will the car look like? During last year's Shanghai Motor Show, Nissan unveiled a concept known as the Nissan Sport Compact Concept. It was rather small in size and it was dubbed the Nissan March on steroids. It gets a 1.6-litre turbocharged four cylinder engine that delivers 190bhp and a torque of 240Nm; most probably the same engine from the Nissan Juke. It is rumoured that the car will built on the Nissan Juke's platform and the project is known as the "Mini-Z" within the company. Since it is going to be built on the Juke's platform, the car could be either in front wheel drive or four wheel drive. If the same engine shown in the concept is chosen, then the car will have around 10 horsepower lesser than the 86/BRZ but with more torque. With Nissan planning to start production of the car in the fourth quarter of next year, expect to see a concept version of it by early next year. Photo credit: Auto Blog
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In the past few months we have been teased and enticed with fleeting images, preparation videos and the eventual unveiling of the Nissan Juke-R. And Nissan is most probably not going to build the Juke-R in masses. That piece of news might have disappointed some people. But if you really like the Juke-R, there is another alternative. Initially built only as a concept, the Nissan Juke Nismo garnered a lot of positive attention during the recent 2011 Tokyo Motor Show and this has encouraged Nissan to build it for real. The car will be based on the concept which was showcased recently at the Tokyo Motor Show. Nissan
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[extract] Some tuned cars are scary I have to say. This IMPUL tuned Nissan Juke is one of them. You
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