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VW marketing ploy in New Year celebration


Grix17
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I happened to watch some of the MediaCorp New Year celebration last night.

Wasn't expecting such a mediocre performance by the invited artistes in general.

But what was most surprising was the VW golf mk 7 sitting atop the stage and all the advertisements and segments.

Anyone was put off by this? I certainly was. Why would MediaCorp invite such a marketing ploy for a big event like this? Surely something could be done in light of the COE situation.

(I'm not against VW btw - just think the marketing is too aggressive)

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Fully agree... obviously, mediacorpse is desperate for sponsor... is it for a lucky draw?....

 

Lucky draw ? I didn't stick around long to find out! [laugh]

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VW aside....i do agree the performance by local artistes really suck and cannot make it.

 

such an amaterish performance and singing. even malaysian astro artistes can sing better CNY albums than our locals.

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VW aside....i do agree the performance by local artistes really suck and cannot make it.

 

such an amaterish performance and singing. even malaysian astro artistes can sing better CNY albums than our locals.

wah...u watched ar? i rather spare my eyes n watch suckhub.....last time they invite Ah-Ha n other internatinal artist....now they invite local stars who can sing karaoke styles....bad for the eyes and ears!

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I thought the only entertaining aspect of the whole show was the Golf ad, with the People Are People song and Dave Gahan from Depeche Mode [:p]

 

They should have had Gurmit and Joanne drive the car away, but then again maybe the DSG 7-speed will make the car stall.

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LoL...simi ploy? Hey you all so fast forgot you all do not have to pay radio/tv license? Where do you think $$ will come from to run the show? I'm sure it will not come from ppl with cheap comments :D . Of course it will come from sponsors lah. [rolleyes]

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I happened to watch some of the MediaCorp New Year celebration last night.

Wasn't expecting such a mediocre performance by the invited artistes in general.

But what was most surprising was the VW golf mk 7 sitting atop the stage and all the advertisements and segments.

Anyone was put off by this? I certainly was. Why would MediaCorp invite such a marketing ploy for a big event like this? Surely something could be done in light of the COE situation.

(I'm not against VW btw - just think the marketing is too aggressive)

 

Be thankful it is a Golf and not Geely or Chery. :D

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Turbocharged

VW aside....i do agree the performance by local artistes really suck and cannot make it.

 

such an amaterish performance and singing. even malaysian astro artistes can sing better CNY albums than our locals.

 

 

last night channel 8 performance had to be one of the worst in recent years

 

and got so many korean songs that the local artistes themselves can't even lip sync

 

made me wonder if this was a korean countdown party

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that's what I call follow blindly.

 

don't think mediacorpse can afford to invite any of the korean artiste for this kind of celebration

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I happened to watch some of the MediaCorp New Year celebration last night.

Wasn't expecting such a mediocre performance by the invited artistes in general.

But what was most surprising was the VW golf mk 7 sitting atop the stage and all the advertisements and segments.

Anyone was put off by this? I certainly was. Why would MediaCorp invite such a marketing ploy for a big event like this? Surely something could be done in light of the COE situation.

(I'm not against VW btw - just think the marketing is too aggressive)

 

 

MONEY. Why else. [pirate]

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I thought the only entertaining aspect of the whole show was the Golf ad, with the People Are People song and Dave Gahan from Depeche Mode [:p]

 

They should have had Gurmit and Joanne drive the car away, but then again maybe the DSG 7-speed will make the car stall.

I think some artistes sang the People are People song live some more. Lame.

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