GM confirms compact luxury car
GM confirms compact luxury car
GM has confirmed plans to build an all new small luxury car named the Cadillac ATS to compete with the likes of BMW 3 series and Mercedes Benz C Class.
In order to do so, GM will invest $190 million in their Lansing Grand River assembly plant for the production of the new entry-level Cadillac. While the company is staying mum on details, CEO Dan Akerson said "America's fastest-growing luxury brand this year is about to get even more competitive with the addition of an all-new small luxury car." He added, "This investment demonstrates GM's commitment to Cadillac and to a strong U.S. manufacturing base."
The car is expected to be launched in late 2012 or early 2013, and will slot below the CTS. Set to ride on the rear-wheel drive Alpha platform, which will also underpin the next-generation CTS and Chevrolet Camaro, the ATS will reportedly be offered as a sedan, coupe, convertible, and wagon. Additionally, the company has previously stated the car will feature high-tech engines and optional all-wheel drive.
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